Shankar infotech

BPO = Business Process Outsourcing.  BPO companies typically do data entry, call center, payment processing, and other repetitive back office services.

There are many types of BPO projects out there.  Some are voice processes while others are non-voice processes.  It is important to note, that when communicating with prospective American or Australian clients, they might not understand what you are talking about if you use the term, “non-voice process”.  When talking to Westerners, it is more clear to mention a specific type of process or work such as data mining or telemarketing for example.

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Getting BPO projects is not always easy.  Established companies have a steady clientele that might refer them to other overseas companies.  So long as the quality of their work stays intact, they would normally continue getting regular business.  There might be economic cycles that would effect their work volume, but a steady flow of BPO projects would be normal. 

Newer BPO companies, especially those that have weak marketing skills, will find it much harder to get steady work.  Additionally, I have found that inexperienced start-ups have management that doesn’t always have a good command of English.  If your marketing materials are in broken English, it will be hard to attract data entry or call center work, since those lines of work are language intensive.

In the beginning, you should have someone help you with your marketing materials to make sure they will attract foreign clients.  Once you establish a reputation for doing good work for a reasonable price, then business will begin to be more steady.